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Advantages of LinkedIn Advertising for Businesses in Kenya

LinkedIn has become a powerful tool for businesses in Kenya to connect with potential customers, partners, and employees. LinkedIn advertising, in particular, is a great way for businesses to reach their target audience and achieve their marketing goals. In this blog post, we will discuss the advantages of LinkedIn advertising for businesses in Kenya.
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Influencer Marketing Services in Kenya

Why It’s Essential for Brands to Tap into Kenya’s Influencer Marketing Economy

Influencer advertising has become a popular marketing strategy in recent years, and for good reason. With the rise of social media and the increasing influence of online personalities, influencer advertising has become a powerful tool for businesses looking to reach their target audience and increase their brand awareness. In this blog post, we will discuss the importance of influencer advertising and why it should be a part of every business's marketing strategy.
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How to Use Google Analytics in Your Marketing Strategy to Improve Business - KWETU

How to Use Google Analytics in Your Marketing Strategy to Improve Business

Google Analytics, is a web analytics tool that provides in-depth insight into your website and business’s online performance. It provides valuable insights that can help you to shape the success strategy of your business. Google Analytics allows you the information needed to help you shape the success strategy of your business, discovering things you probably never knew about visitors on your site
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How To Advertise Your Business, Services or Products on Google

Google advertising is a great means to marketing your services and products online. Google ads enable you to show your unique messaging or ‘ad’ to people who are actively searching for what you offer, your kind of business or a preferred service provider in your local area on Google’s Search and Display networks Advanced targeting features, optimized campaign formats and a ‘pay-per-click’ ad-bidding system makes most organizations, business and brand owners want to advertise on Google locally and worldwide.
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Why Your Digital Marketing Must Be a Conversation, Not a Monologue!

Why Your Digital Marketing Must Be a Conversation, Not a Monologue!

In the digital world, as in real life, few like it when you continually talk about yourself while in a conversation. They even coined a term for it ‘Conversational Narcissism‘ whereby you disregard the existence of the other party and blurb on ad nauseam! As once quoted by Epictetus – ‘We have two ears and one mouth so that we can listen twice as much as we speak’. As a digital brand, engaging your customer in real-time should be your second nature – a key ingredient to your outlook & success.
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6 Tips For Writing Better Website Content, Blog Posts & Social Media Captions

‘Content is King’. Writing great for-web content is one of the most influential and organic ways to attract more customers to your online brand. Whether a blog, website, online store or even a campaign landing page, good web content enables you the business or brand owner acquire better leads and more sales right from your online platform- organically.
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