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Maximize Your Brand’s Visibility with Strategic Print Media Advertising
KWETU Marketing Agency now offers slot booking for magazines, newspapers, and industry-specific publications, helping businesses and organizations secure premium advertising spaces in Kenya’s leading print media. Our service ensures your brand reaches the right audience with the right message, all while optimizing your budget and ad performance.
Whether you’re targeting mass-market consumers, high-net-worth individuals, professionals, industry stakeholders, or niche communities, print media remains one of the most credible and impactful advertising channels.
Why Advertise in Print Media
- Wide Reach and Authority – Newspapers and magazines continue to hold strong credibility among consumers and professionals.
- Targeted Advertising – Choose the best publication based on your industry and audience demographics.
- High Engagement and Retention – Print ads have a longer lifespan than digital ads, ensuring continued brand exposure.
- Prestige and Trust – Being featured in print media enhances brand reputation, making your business appear more authoritative and trustworthy.
Our Services
- Print Media Slot Booking & Negotiation – We secure the best ad placements at competitive rates.
- Publication Selection Guidance – We help you choose the most effective newspaper, magazine, or journal for your campaign.
- Ad Design & Copywriting – Our creative team crafts high-impact ads that meet publication guidelines.
- Media Buying & Budget Optimization – We maximize your advertising spend to ensure the best return on investment (ROI).
- Performance Analysis & ROI Tracking – We provide insights on audience engagement and ad effectiveness.
Rate Card (Estimated Costs in Ksh)
| Publication Type | Ad Size | Placement | Estimated Rate (Ksh) |
|---|---|---|---|
| National Newspapers (Nation, Standard, People Daily, Star, Business Daily, Taifa Leo) | 1/8 Page | Inside Page | 50,000 – 80,000 |
| National Newspapers | 1/4 Page | Inside Page | 90,000 – 150,000 |
| National Newspapers | 1/2 Page | Inside Page | 180,000 – 350,000 |
| National Newspapers | Full Page | Inside Page | 450,000 – 700,000 |
| National Newspapers | Full Page | Back Cover | 800,000 – 1,200,000 |
| National Newspapers | Full Page | Front Page Strip | 1,000,000 – 1,500,000 |
| Local & Regional Newspapers (County-based dailies & community papers) | 1/8 Page | Inside Page | 30,000 – 60,000 |
| Local & Regional Newspapers | 1/4 Page | Inside Page | 70,000 – 120,000 |
| Business & Finance Magazines (e.g., Business Today, Forbes Africa, The CEO Africa, Business Monthly Africa) | 1/8 Page | Inside Page | 60,000 – 90,000 |
| Business & Finance Magazines | 1/4 Page | Inside Page | 100,000 – 180,000 |
| Business & Finance Magazines | 1/2 Page | Inside Page | 200,000 – 400,000 |
| Business & Finance Magazines | Full Page | Inside Page | 500,000 – 900,000 |
| Industry-Specific Magazines (Real Estate, Fashion, Tech, Healthcare, etc.) | 1/8 Page | Inside Page | 30,000 – 70,000 |
| Industry-Specific Magazines | 1/4 Page | Inside Page | 80,000 – 150,000 |
| Industry-Specific Magazines | 1/2 Page | Inside Page | 180,000 – 350,000 |
| Industry-Specific Magazines | Full Page | Inside Page | 400,000 – 700,000 |
| Special Feature Advertorials (Branded Content in Dailies & Magazines) | 500-Word Feature | Inside Page | 150,000 – 350,000 |
| Obituaries & Legal Notices | Standard Size | Inside Page | 20,000 – 50,000 |
| Obituaries & Legal Notices | Half Page | Inside Page | 80,000 – 120,000 |
| Obituaries & Legal Notices | Full Page | Inside Page | 200,000 – 350,000 |
Additional Costs
- Ad Design & Copywriting – Ksh 5,000 – Ksh 30,000 (depending on complexity)
- Prime Placement (Cover, Editorial Feature, Sponsored Content) – 30-50 percent surcharge on standard rates
- Bulk & Long-Term Campaign Discounts Available
How to Get Started
- Step 1 – Consultation & Strategy – Contact us to discuss your objectives and target audience.
- Step 2 – Publication Selection – We recommend the best newspapers, magazines, and journals for your brand.
- Step 3 – Ad Slot Booking & Design – We handle all negotiations, bookings, and creative execution.
- Step 4 – Ad Placement & Performance Monitoring – We ensure timely publication and track campaign results.
Contact Us
- Call us – (+254) 0711 857 237 / (+254) 0737 055 737
- Email us – info@kwetumarketingagency.co.ke
Let us help you secure the best ad slots in leading print media and boost your brand’s visibility today.
Why choose us?
KWETU Marketing Agency is a top consulting marketing agency in Nairobi, Kenya. We offer one-off & renewable marketing solutions to suite your objective and budget.
