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8 Things Every Small Business Website Should Have

For most businesses a website is the focal point for providing information to customers and acts as a vital tool for generating leads and enquiries and ultimately new business. Is your website currently performing as well as it could be? It should be a little more than an online placeholder. Your business website should be effective attracting online visitors, keeping them around and converting them to customers.
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Why More Businesses Are Turning To Social Media Marketing in Kenya

Why More Businesses Are Turning To Social Media Marketing in Kenya

Social media marketing platforms have become an important resource for Kenyan businesses in marketing products and solutions, generating quality leads and customer engagement for many businesses and brands. This is especially true due to the affordability and effectiveness of online marketing -further, the ability to measure campaign effectiveness over prescribed time periods has become a paramount ingredient to marketing budgets and overall return-on-investment.
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How To Win With Digital Marketing in Kenya

How To Win With Digital Marketing in Kenya

Digital marketing is advertising delivered through electronic devices on digital channels such as search engines, websites, social media, email, and mobile apps - enabling individuals and business owners to connect with current and prospective customers. Affordable, measurable and effective marketing to your preferred target audiences is what it's all about
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